Steve Arrants Steve Arrants

Stop Looking for that Unicorn

The quest for the elusive “unicorn” candidate — a flawless match for every job requirement — has become a hiring trap. While the intention to find top talent is understandable, this pursuit often backfires, sidelining skilled individuals and perpetuating systemic inequities. Here’s why chasing perfection harms companies and how they can adopt smarter, more inclusive practices.

Read More
Steve Arrants Steve Arrants

What Do Technical Writers Do?

Technical writers do far more than just "write." From diving deep into research and conducting interviews with SMEs to planning content, managing tools, designing graphics, and ensuring compliance with industry standards, their role is multifaceted.

Read More
Steve Arrants Steve Arrants

Creating Your Team’s Style Guide

How do you answer questions about language and usage? Is it “click,” “tap,” “hit,” or “press” the button? Which tense is best? Can I address the reader?
If you don’t already have a style guide, get one. An easy way to start is to use an existing guide and build from it.

Read More
Steve Arrants Steve Arrants

Steps to a Content Audit

A content audit is far more than a routine check—it’s a strategic process to ensure technical documentation is accurate, consistent, and user-focused.

Read More